VRA
Fiscal year ends January Quarters are offset from the calendar — Q1 is Feb–Apr

Vera Bradley, Inc. is a designer and retailer of women's handbags, luggage, travel items, fashion and home accessories, and gifts. Founded in 1982 by Barbara Bradley Baekgaard and Patricia R. Miller, the company operates through two reportable segments: VB Direct and VB Indirect. VB Direct sells products through full-line and outlet stores in the United States, e-commerce sites, and direct-to-consumer marketplaces. VB Indirect distributes products to specialty retail locations, department stores, and national accounts, and generates revenue through licensing agreements. The company's product categories include bags, travel items, accessories, home textiles, and apparel. Vera Bradley collaborates with brands such as Disney, Harry Potter, Wicked, and the NFL. The company previously operated the Pura Vida Bracelets business through its subsidiary Creative Genius, Inc., which was sold in March 2025.

Summarised from the company's own disclosures, fiscal year ended Mar 2026

Industry Apparel Retail Homepage verabradley.com
Sector Consumer Cyclical IR page investors.verabradley.com
Tags
women's handbags, travel luggage, fashion accessories, home textiles, cotton-quilted designs, brand licensing, outlet retail, e-commerce, specialty retail distribution, collaborative collections, Vera Bradley, VB Direct, VB Indirect, Creative Genius Inc., Pura Vida Bracelets, Bancroft Backpack, Hathaway Tote, Original Duffel Bag, Disney Plush Throw Blanket, Disney, Harry Potter, Wicked, NFL, thredUP
Press page —

Metrics

Valuation  
Market cap $ 143.994M
P/E 8.37
P/BV 1.09
P/S 0.52
P/OCF 4.64
P/FCF 4.91
Dividend yield —
Turnover / mcap —
Returns  
ROE -30.8%
ROI -29.0%
ROIC -14.5%
Profit margin -17.7%
Growth  
Revenue growing No
Profits growing No
Revenue up 3y No
Revenue up 5y No
Quality  
Profitable No
Margin expanding No
Buying back stock No
Diluting (TTM) Yes
Podcast bulls (TTM) Sign up
Podcast bears (TTM) Sign up
Podcast sentiment (TTM) Sign up
Podcast sentiment % (TTM) Sign up
News sentiment (TTM) 12
Quality score -35.3%
Insiders  
Buys, 1w Sign up
Buys, 1m Sign up
Buys, 1y Sign up
Sells, 1w Sign up
Sells, 1m Sign up
Sells, 1y Sign up

Sign up to see this company's insider trades

Figure FY 2026 FY 2025 FY 2024 FY 2023 FY 2022 FY 2021 FY 2020 FY 2019 FY 2018 FY 2017 FY 2016 FY 2015 FY 2014 FY 2013 FY 2012 FY 2011
Revenue 269.651M 371.967M 470.786M 499.961M 540.453M 468.272M 495.212M 416.097M 454.648M 485.937M 502.598M 508.99M 536.021M 541.148M 460.843M 366.057M
Free cash flow -13.261M -24.475M 44.223M -21.66M 34.372M 14.959M 7.307M 35.416M 30.82M 44.408M 16.948M 66.684M 65.002M 15.599M 32.68M 47.101M

Figure FY 2026 FY 2025 FY 2024 FY 2023 FY 2022 FY 2021 FY 2020 FY 2019 FY 2018 FY 2017 FY 2016 FY 2015 FY 2014 FY 2013 FY 2012 FY 2011
Share price 2.42 3.93 7.7 4.53 8.51 8.5 11.8 9.24 12.18 11.72 14.5 19.16 24.28 22.73 38.02 —
Price performance 12m -0.38 -0.49 0.7 -0.47 0 -0.28 0.28 -0.24 0.04 -0.19 -0.24 -0.21 0.07 -0.4 1.38 —

Sign up to see institutional holdings

Sign Up

Podcast Mentions

Sign up to see podcast mentions and sentiment

Sign Up

Records second consecutive quarter of overall growth with FYQ2 consolidated net revenues up 1.1% to $71.6 million

Direct Segment sales accelerated versus Q1 up 8.0%

Reiterates FY 2027 Sales and Operating Margin Guidance

FORT WAYNE, Ind., September 15, 2026 – Vera Bradley, Inc. (Nasdaq: VRA) (the “Company”) today announced its financial results for the second quarter of the fiscal year ending January 30, 2027 (“Fiscal 2027”).

Second Quarter Comments

“I’m pleased to report that our second quarter results reflect continued momentum in our transformation,” said Ian Bickley, Chairman and Chief Executive Officer of Vera Bradley. “This marked our second consecutive quarter of overall revenue growth, with total revenue up 1.1% versus the prior year. The underlying health of our business continued to strengthen across our direct channels, margin structure, and balance sheet.”

Bickley continued, “Our direct segment delivered revenue growth of 8%, our fifth consecutive quarter of sequential improvement, with comparable sales up 9.2% for the quarter, our second consecutive quarter of positive comparable results.

First quarter consolidated net revenues grew 7.8% to $55.7 million; represents the first quarter of growth since Fiscal 2022

Continued sequential progress with sales growth, margin expansion and significant profit improvement

FORT WAYNE, Ind., June 11, 2026 – Vera Bradley, Inc. (Nasdaq: VRA) (the “Company”) today announced its financial results for the first quarter of the fiscal year ending January 30, 2027 (“Fiscal 2027”).

First Quarter Comments

“I’m pleased to report that our first quarter results demonstrate continued momentum in our Project Sunshine transformation to reclaim Vera Bradley’s joyful optimism while building operational excellence,” said Ian Bickley, Chief Executive Officer of Vera Bradley. “We achieved our first quarter of overall revenue growth since Q4 FY22, marking an important inflection point in our turnaround. This achievement reflects the cumulative impact of our strategic initiatives and the hard work and commitment of our entire team.”

Bickley continued, “Our first quarter delivered strong results across multiple metrics.

FORT WAYNE, Ind., April 17, 2026 – Vera Bradley, Inc. (Nasdaq: VRA) (the “Company”) announced today that the Company’s Board of Directors (the “Board”) unanimously approved an amendment (the “Amendment”) to the Company’s existing shareholder rights plan (the “Rights Plan”) pursuant to which the final expiration date has been accelerated from October 11, 2026 to April 17, 2026. The effect of this Amendment is to terminate the Rights Plan at the close of business on April 17, 2026.

In deciding to accelerate the final expiration date, the Board evaluated the Company’s current circumstances, including the risk of any entity, person or group gaining a control or control-like position in the Company through open market accumulations of the Company’s common stock or otherwise potentially disadvantaging the interests of the Company’s shareholders. Based on this review, the Board concluded that the Rights Plan is no longer required at this time. The Board is committed to acting in the best interests of all shareholders and will evaluate, from time to time, whether to adopt, at its discretion, a new rights plan in order to best position the Board to fulfill its fiduciary duties.

Prompts

Vera Bradley, Inc. (ticker VRA), listed in United States.