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Xiamen Jihong Co., Ltd is a dual-engine enterprise operating in cross-border social e-commerce and paper-based fast-moving consumer goods (FMCG) packaging solutions. The company provides full-service marketing design and packaging for FMCG brands, with subsidiaries including Xiamen Jihong Packaging Industry Co., Limited, Hohhot Jihong Printing & Packaging Co., Limited, and VStar Packaging (China) Limited. Its e-commerce division, branded as GiiMall, focuses on B2C export social commerce in the Asian market, with a joint venture in Dubai to expand into the Middle East and Africa. The company serves customers in the FMCG sector and operates in the PRC, Southeast Asia, and the Middle East. It was founded in 2003, with its predecessor Xiamen Zhengqi Information Technology Co., Limited established in 1996. Notable partnerships include a strategic collaboration with Huawei Cloud for AI-driven advertising systems and a joint venture with VENUS TRADING FZCO. Summarised from the company's own disclosures, fiscal year ended Mar 2026 |
Industry Packaging & Containers | Homepage jihong.cn |
| Sector Consumer Cyclical | IR page jihong.cn/investor | |
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Tags
cross-border e-commerce, social commerce, paper packaging, fmcg packaging, marketing design, b2c export, ai advertising, joint ventures, GiiMall, Xiamen Jihong Packaging Industry Co. Limited, Hohhot Jihong Printing & Packaging Co. Limited, VStar Packaging (China) Limited, Xiamen Jikeyin E-Commerce Co. Ltd., Jiangxi Jihong Supply Chain Management Co. Ltd, Xiamen Haisheng Rongchuang Information Technology Co. Ltd., Xiamen Jiketuo Innovation Technology Co. Ltd., AJT Holding International Limited, AJT Printing and Packing FZ-LLC, Lucky Ecommerce Limited, Hongkong Gat Wang Technology Limited, Xiamen 3060 Carbon Reduction Technology Co. Limited, Luanzhou Jihong Packaging Limited, Langfang Jihong Packaging Limited, Huanggang Jihong Packaging Limited, Shaanxi Jihong Packaging Limited, Ningxia Jihong Environmental Protection Packaging Technology Co. Limited, Jinan Jihong Packaging Limited, Stork Paper (Shanghai) Co. Ltd., Xiamen Zhengqi Information Technology Co. Limited, VENUS TRADING FZCO, Huawei Cloud
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Metrics
| Valuation | |
|---|---|
| Market cap | HK$ 4.418B |
| P/E | 15.31 |
| P/BV | 1.31 |
| P/S | 0.52 |
| P/OCF | 9.86 |
| P/FCF | — |
| Dividend yield | 3.2% |
| Turnover / mcap | 0.27% |
| Returns | |
|---|---|
| ROE | 11.2% |
| ROI | 8.4% |
| ROIC | 8.4% |
| Profit margin | 4.1% |
| Growth | |
|---|---|
| Revenue growing | Yes |
| Profits growing | Yes |
| Revenue up 3y | — |
| Revenue up 5y | — |
| Quality | |
|---|---|
| Profitable | Yes |
| Margin expanding | Yes |
| Buying back stock | — |
| Diluting (TTM) | — |
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| News sentiment (TTM) | 0 |
| Quality score | 53.8% |
| Insiders | |
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