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Kogan.com Ltd is an Australian online retailer and services provider operating in Australia and New Zealand. The company generates revenue through the sale of goods under its Exclusive Brands, including Kogan, Ovela, Fortis, Ergolux, and Komodo, as well as Third-Party Brands such as Apple, Garmin, Eufy, and Samsung. Its business segments include Kogan Retail, Marketplaces, Loyalty Subscriptions, and Verticals. Key services comprise premium memberships Kogan FIRST and Mighty Ape PRIMATE, and commission-based offerings such as Kogan Money Credit Cards, Kogan Energy, Kogan Insurance, Kogan Internet, Kogan Mobile Australia, Kogan Mobile New Zealand, Kogan Travel, Mighty Mobile, Mighty Ape Travel, and Mighty Ape Insurance. The group also operates the retail brands Dick Smith, Matt Blatt, Brosa, and Mighty Ape. Kogan.com serves Australian and New Zealand consumers with products in categories including consumer electronics, appliances, homewares, hardware, and toys. Summarised from the company's own disclosures, fiscal year ended Jun 2026 |
Industry Consumer Discretionary Distribution & Retail | Homepage kogancorporate.com |
| Sector Consumer Cyclical | IR page portal.automic.com.au/investor | |
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Tags
e-commerce, consumer electronics, private label, marketplace, loyalty programs, mobile telephony, energy retail, insurance, credit cards, furniture retail, gaming, travel services, Kogan Retail, Marketplaces, Loyalty Subscriptions, Verticals, Dick Smith, Matt Blatt, Brosa, Mighty Ape, Kogan, Ovela, Fortis, Ergolux, Komodo, Apple, Garmin, Eufy, Samsung, Kogan FIRST, Mighty Ape PRIMATE, Kogan Money Credit Cards, Kogan Energy, Kogan Insurance, Kogan Internet, Kogan Mobile Australia, Kogan Mobile New Zealand, Kogan Travel, Mighty Mobile, Mighty Ape Travel, Mighty Ape Insurance, Kogan HK Limited, Mighty Ape Limited, Kogan Trading US Inc, Kogan Pet, Kogan Life, Kogan Credit Cards, Kogan Super
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Metrics
| Valuation | |
|---|---|
| Market cap | A$ 364.95M |
| P/E | 32.68 |
| P/BV | 10.90 |
| P/S | 0.75 |
| P/OCF | 9.79 |
| P/FCF | — |
| Dividend yield | — |
| Turnover / mcap | — |
| Returns | |
|---|---|
| ROE | 23.5% |
| ROI | 32.4% |
| ROIC | 64.1% |
| Profit margin | 2.2% |
| Growth | |
|---|---|
| Revenue growing | Yes |
| Profits growing | Yes |
| Revenue up 3y | No |
| Revenue up 5y | No |
| Quality | |
|---|---|
| Profitable | Yes |
| Margin expanding | No |
| Buying back stock | Yes |
| Diluting (TTM) | No |
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| News sentiment (TTM) | 0 |
| Quality score | 23.5% |
| Insiders | |
|---|---|
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